Detroit Red Wings Preview Center

Detroit Red Wings Preview Center

Detroit, MI

JCA’s preview center for the legendary Detroit Red Wings’ new arena is part of The District Detroit, a major development in the heart of the city. The center features state of the art interactive models of the development, an “ice oval” in which visitors can virtually experience  the new arena, and a wood wall  burned with the names of each of the Red Wings Players, from the team’s beginning. JCA sourced locally made furniture and artwork for the center, as part of a comprehensive "Michigan Made, Detroit Built" initiative.  The project was completed in collaboration with Olympia Development's team.

Arena RED.jpg
 Our design for the reception desk features stacks of hockey-stick shaped wood slats.

Our design for the reception desk features stacks of hockey-stick shaped wood slats.

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Lobby towards District Opt3 REVISED.jpg
 We formed the team logo on this reclaimed wood wall by laser etching player names, games, and other milestones.

We formed the team logo on this reclaimed wood wall by laser etching player names, games, and other milestones.